Tribble products
Two products. One governed answer layer.
Respond finishes RFPs, DDQs and security questionnaires with source-cited drafts and expert review. Tribble Brain puts those same approved answers in Slack, Teams and sales prep.
Start with the job that is hurting. Add the other when those answers need a new surface.
Respond
The response workflow. Questionnaires in, source-cited packets out, experts only where judgment matters.
Tribble Brain
The knowledge layer those answers live in. Ask in Slack or Teams and get the approved answer, with its source.
Where to start
One of these lists will sound like your week.
Respond is for
The packet is the bottleneck.
- Dozens of RFPs, DDQs or security questionnaires a year, not the occasional one-off.
- A dedicated proposal or response function, roughly five or more people writing, coordinating or reviewing.
- SMEs in security, legal, product or clinical are the bottleneck, not the writers.
- Answers leave in the buyer’s Word, Excel or portal and have to survive legal review.
- Last year’s answers live in SharePoint, email and leftover workbooks, so every packet starts from memory.
- You want one response team live first, without a company-wide rollout.
Most popular among proposal leaders
Tribble Brain is for
Sales needs the same answers tomorrow.
- Sales asks the same questions the proposal team already answered last week.
- Reps live in Slack, Teams, CRM and call recordings, not in the proposal workspace.
- Product, security and enablement publish conflicting claims and nobody can see which is current.
- Call prep is a scavenger hunt through decks instead of a sourced question with an owner.
- Leadership wants one answer layer before adding headcount to “just find it”.
- You need Slack or Teams answers with the citations and review rules the proposal team trusts.
Most popular among revenue and enablement leaders
Most teams that live in both worlds end up with both. Start with the one that is on fire this week.
What each product includes
Same trust model. Different job.
Respond is the response workflow. Tribble Brain is the knowledge layer those answers live in.
| Capability | Respond | Tribble Brain |
|---|---|---|
| Best first use | RFP, DDQ and security questionnaire teams | Revenue and knowledge answers across the deal |
| Questionnaire and proposal drafting | Included | When the answer is reused in a response |
| Source citations and confidence context | Included | Included |
| SME routing and audit trail | Included | Included |
| Reviewer and SME access | Included | Included |
| Standard exports: Word, Excel, PDF, portal | Included | Optional path |
| AI Knowledge Base | Optional path | Included |
| AI Sales Agent users | Not included | Scoped by team |
| CRM and call context | Not included | Included |
| Knowledge-gap analytics | Basic | Included |
| Slack and Teams answers | Response routing only | Included |
| Custom integrations | Standard connectors | Scoped to connected systems |
| SSO, SCIM, RBAC | Scoped | Scoped |
Why not a generic model
Generic AI writes. Tribble can be shown to a buyer.
A prompt does not give you sources, owners, permissions or a review path. That is the gap in RFP, DDQ, security and live sales answers.
| The job | Generic AI | Tribble |
|---|---|---|
| Where the draft comes from | A prompt, an uploaded file, or an unsanctioned paste. | Retrieval from approved knowledge, then a cited draft. |
| Can you show it to a buyer or auditor | You cannot prove which source or which version. | Source, owner and confidence sit on the answer. |
| Who is allowed to say it | One chat for the intern and the CISO. No permissions. | Permission-aware retrieval. Unpublished content stays out. |
| When the answer is uncertain | The model keeps typing. Review happens later, if at all. | Uncertain or sensitive questions route to the expert. |
| Reuse next quarter | Last week’s thread is not a system of record. | Owners, review rules, and an audit trail of what was approved. |
| The actual deliverable | A block of text in a chat window. | A completed questionnaire in the buyer’s format. |
| Deal and call context | The model does not know the opportunity or the account. | Brain shapes the answer with CRM and call context. |
| Data handling | Pasting an RFP into a consumer chat is its own problem. | Answers come from systems you already trust. |
Rated on G2
FAQ
Questions answered before the call.
If yours is not here, bring it to the call.
What is Respond?
Respond is the questionnaire workflow. It parses RFPs, DDQs and security questionnaires, drafts source-cited answers, routes reviewers, and exports in the format the buyer asked for.
What is Tribble Brain?
Tribble Brain is the governed knowledge layer. Teams ask in Slack or Teams, sales uses it for prep and follow-up, and every answer keeps source, owner and permission context.
Do we start with both?
No. Start with the product that matches the work hurting now. Many teams start with Respond, then add Brain when sales needs the same approved answers.
Are reviewers and SMEs included?
Yes. Reviewers, approvers and SMEs are part of the response workflow. Sales Agent users are scoped separately when you add Tribble Brain.
What counts as a project?
One completed buyer response package: an RFP, DDQ, security questionnaire, compliance response, or similar request.
Can we add the other product later?
Yes. Start with response automation. Add Tribble Brain when sales, knowledge or other teams need the same approved answers.
What should we bring to the conversation?
A recent RFP, DDQ or security questionnaire, plus the source documents your team already trusts. If you are evaluating Brain, bring three questions sales asks every week.
How is this different from ChatGPT or a generic assistant?
Generic tools draft text. Tribble retrieves approved sources, cites them, routes exceptions to experts, and keeps a record of what was approved.
See it on your workflow, not a sample deck.
Bring the questionnaire, or the questions your team cannot answer today. We will map Respond, Brain or both, and leave the commercial conversation for the call.
Book a demo